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Ridgeway hired to oversee Mavericks community programs

Jennifer Ridgeway has joined the Dallas Mavericks as chief impact officer, overseeing community engagement and philanthropic strategy.

Cody Ferris

July 20, 20261 min read

Arena exterior - illustration, Jake Team LLC
Arena exterior - illustration, Jake Team LLC

Van Alstyne, Texas — Ridgeway comes to Dallas after executive roles with the Minnesota Timberwolves and Lynx, including as chief impact officer. Sports Business Journal reported that she will report to Mavericks President Ethan Casson.

D Magazine reported that Ridgeway’s role covers the Mavericks’ social-responsibility strategy, charitable programs and community engagement.

Jennifer Ridgeway has been named chief impact officer by the Dallas Mavericks. The appointment concerns the franchise’s community and philanthropic operations, not its roster or on-court staff.

The Mavericks play their home games in Dallas, and the franchise’s community programs serve residents across North Texas, including the Van Alstyne area.

Sources:

https://www.dmagazine.com/business-economy/2026/07/dallas-mavericks-tap-former-minnesota-t-wolves-lynx-exec-as-chief-impact-officer/

https://www.sportsbusinessjournal.com/Articles/2026/07/17/sports-business-daily-executive-transactions-july-17-2026/

Sources

https://www.dmagazine.com/business-economy/2026/07/dallas-mavericks-tap-former-minnesota-t-wolves-lynx-exec-as-chief-impact-officer/

https://www.sportsbusinessjournal.com/Articles/2026/07/17/sports-business-daily-executive-transactions-july-17-2026/

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Cody Ferris

Cody Ferris covers Van Alstyne Panthers athletics and area high school and college sports.

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